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Wee Woollies News and Press

Wee Woollies and Canada Post

Wee Woollies and Canada Post

We have been so fortunate to work with the the wonderful people at CBC Television, not only pitching on Dragons' Den, but we were also offered the opportunity to shoot a full length commercial with them and Canada Post.

As a small business we rely entirely on Canada Post for all of our shipping needs, so when they asked us to be a part of their Solutions for Small Business campaign, we were more than happy to help out! We had a great crew come out from Toronto to do the shoot in one of our favourite west coast locations. It was a full day of countless retakes in the hot August sun, but we thought we did pretty well, all things considered. 

You might catch us on CBC Television during Dragons' Den on Wednesdays at 8pm or you can watch the commercial anytime online here: http://www.cbc.ca/dragonsden/canadapost/wee-woolies

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Financial Post sums up Dragons' Deal

After pitching on Dragons' Den and a subsequent deal with Jim Treliving for our ask of $200,000 for 20% equity in our company, and following some discussion and due diligence, we mutually decided that the best way forward would be for us to continue self-financing rather than give up equity in our company.

We have had nothing but support and encouragement from the folks at CBC and Dragons' Den. The experience itself was terrifying, and watching ourselves on National Television was excruciating, but we have been overwhelmed with positive feedback and a huge spike in orders. So all in all an amazing experience we won't soon forget, but are happy to put behind us!

Watch our pitch here.

Read our post-Den Financial Post feature here.

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